There is only ONE common thread between all successful people.

It’s not knowing the right people or having enough money to make it happen. It has nothing to do with their education or training and it certainly has nothing to do with ethics.

It doesn’t even have to do with how hard or long they worked for it.

The ONLY common denominator among ALL successful dream chasers is that no matter how many obstacles they faced, no matter how many people criticized or doubted them, they all believed in themselves and their vision.

Amazing things can happen when you’re clear, aligned and your beliefs are in check and in this post I’m going to show you a fun example.

Nikki Elledge Brown, Communication Stylist and creator of A Course About Copy went from being a park ranger and teacher to building a 6 figure online biz in only 10 months.

AND she’s the mother of a toddler!

It’s been just about a year since this all began for her and she’s already revamped her website and “brand pants” (the old ones were giving her a muffin top from the fast growth!) and it’s scheduled to launch this May.

I had a sneak peek and Nik in heavy black eye makeup = hot!

Of course Nikki had to do the work required to make all of this happen, but she followed her “divine breadcrumbs”, made sure she stayed in the right mindset and kept moving even when some less than happy for her haters tried to bring her down.

She tells us all about it in the video below.

Below are the links I promised in the video:

Nikki’s FREE copywriting training:
(it includes her about page recipe – step by step instructions on what goes where invaluable!)

Nikki’s website:
Also lots of free content. Sign up for her Conversational Copy Cheat Sheet and you’ll be notified when her new brand launches in a few weeks.

And here are Jimmy Kimmel’s MEAN TWEETS just for fun.

As I said in the video, I’d love to hear your thoughts on publicly speaking about money?

Inspiring? Deflating? What comes up for you?

Tell me in the comments below!




  1. Desha Peacock

    Love how candid this interview is- it’s so refreshing to hear about numbers in the first year and what an inspirational story. I’ve followed Nikki on FB in some of the private groups and so happy for you girl 🙂 And of course, great to meet you too SUSAN!

    xo Desha

  2. Carin Kilby Clark

    Great interview! I loved Nikki’s advice about taking action and stay in motion – trying things out and making adjustments. That was just what I needed to hear today! I’m just starting out but I don’t think I’ll have any issue with being transparent and speaking openly about my business and all that it entails; including its earnings. Thanks so much for sharing 🙂

  3. Alison

    Thanks for sharing your positive energy ladies! There is much to be gleaned here– it deserves a repeat listen for sure.

    Great job Susan!
    🙂 Alison

  4. Holly Sugrue Gillen

    Great job all around. Really enjoyed this video interview so many good nuggets of info. Loved that quote about haters. “If you could walk on water, they would say it’s cause you can’t swim.” Yes, so important to know who YOUR dream clients are. I couldn’t agree more. 1. You can’t work with EVERYONE & 2. You don’t want to work with EVERYONE.

    I tell my clients all the time you are someone’s reason to smile. Take Action! Keep up the good work ladies.

    1. Nikki Elledge Brown

      Oh heeey, MRS. HSGillen!

      Loved that quote too. And listening back I realized I got the “all sizzle and no steak” idea backwards when I said it. OOPS! Either way it’s great to have BOTH 😉

      Great points on dream clients – you KNOW I’m all about ’em.

  5. Beth

    Enjoyed this interview so much! I loved the part about Nikki’s friend encouraging her to set the bar higher… it’s amazing how people come into your life at the right time (I’m experiencing that too!). As for money, I appreciate the candor and I intend to be open about it as well. Um, when I start earning some outside of my day job. (See, I was just open about not earning any yet.)

    1. Nikki Elledge Brown

      Ha! Love that, Beth. Great start 🙂

      Having a friend (or coach, like Susan!) who can help you SEE your *real* potential and point out the blind spots/limits you’re placing on yourself is INVALUABLE (all caps).

  6. Jill

    Great video guys – huge thanks to both of you for sharing.
    I get comments all the time about being too happy, but that is crazy right? I genuinely love my life. I had an aha moment a few weeks ago when it dawned on me (doh) that as a business owner you have total control over your business happiness, mostly through understanding marketing. Who you do business with, what you sell, how and where you sell it. These all fall under marketing and excluding financial management, dictate how happy you are in your business.
    Shifting my business from providing dull standard marketing to one focussed on creating happiness feels amazing and super scary at the same time, but the pair of you have really boosted my resolve to make this happen.
    A clear vision + a positive mindset + decisive action = business success + an even happier me 🙂
    Thank you ladies
    Jill x

  7. Sam

    Great video!
    And I love the comment about following her ‘divine breadcrumbs’ as those are the Exact word my coach used with me yesterday!

  8. Therese

    I wish more people talked openly about money because I believe it would diminish the shame factor. I don’t think money, as a goal in itself, is worthwhile but there is nothing shameful about sharing information about income or monetary success.

  9. Kat

    Hi Susan, great interview and nice to meet ya! Nikki’s story is so inspirational. It is so true that no matter what you do someone won’t like it and with any success comes a few bad seeds to rain on your parade. But that just means you are doing something right! Keep up the good work ladies!

  10. Michelle

    Love all of this interview, especially the last piece of advice! I’ve been traveling a lot in the last month and have been doing more thinking than acting and I’ve been noticing how I’m starting to get in a rut. That said last night I started working on my website and I’m so looking forward to implementing the advice from Nikki’s free training sessions!

    1. Susan Post author

      Thanks Michelle! Nikki’s training is AWESOME!! Especially her ‘About Page Recipe’. She makes things SO much easier!

  11. Joe Wickman

    I’m still in awe about Nikki’s first year. Like, my brain cannot even compute how it happened. I’ve been plodding along, writing stuff. But I haven’t really put the big, audacious goals out there. Maybe it’s because I’m already loaded up with full-time ministry and raising four kids. But even if my goal isn’t to make 6 figures, I think it’s time for me to figure out some next steps.
    Helping people connect with God in a full-contact relationship is what I love to write and speak about.
    Turning this from a hobby to a secondary income to improve my family’s future is my dream.

    1. Nikki Elledge Brown

      My brain can’t compute it either, Joe. That’s why I say there’s literally no earthly explanation. All a God thing in my book.

      You can do it, dude! Susan’s got all kinds of great resources to help you realize that it’s just a decision away.

  12. Andrea Martins

    Thanks so much Susan and Nikki. I never get tired of hearing Nikki’s story. It’s almost like feel-good medicine that I reach for to keep powering on. Thanks ladies!

  13. Stacey

    I love the term “divine breadcrumbs.” Some people have a natural gift and receive many blessings because their message is so valuable to the world…thanks for sharing this gift and bestowing this message as a blessing to your followers!

  14. Ania

    I loved the interview! Thank you both! I love how open and authentic Nikki is about her business. Speaking about numbers is a really interesting topic and most people are seem to be uncomfortable about it. Whenever I’ve mentored less experienced coaches I have always been open about money as I know how helpful it is to understand how it works for others when you’re just starting out or moving your business to the next level.
    I always loved that Nikki shared how much support she got from various people. It’s a good lesson in how we don’t have to do it all on our own, but by reaching out we can enrich the experience and go places we never thought possible.
    Love to you both!
    Ps. Nikki, I’m not stalking you, honest! 🙂 Very good recommendation, thank you. x

  15. Lana Shlafer

    Fabulous interview! I love the openness and authenticity with which you speak Nikki! And I loved your questions Susan! The sky is the limit for both of you!!!

  16. Alina

    Thank you much for the interview, Susan. It is always such a pleasure to listen to Nikki. I can do this for hours 🙂 Very grateful. Thank you once again.

  17. Connie

    This is an inspiring interview. I have been following Nikki for only a few months. Haven’t yet signed up for one of her programs but she seems like an amazing sister in a big heart business. I love how she spoke about the gentleman who spoke of her high costs but then realized it was his hangup not the cost of her program. Wise words indeed. I need to call in that thought as I build my business. Thank you for sharing such an amazing conversation. 🙂

  18. Allison Carr

    There was so much in this interview that I really needed to hear right now. But the best was Nikki saying just get your product out there!
    Thanks for the inspiration both of you!


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